AdTech software testing services
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AdTech software testing services

Crush bugs, conquer the market. AdTech app testing that secures your success.

6

Locations

14

Years of experience

250+

Software QA engineers

200+

Integrations into an existing development & testing process

300+

Projects tested from scratch

50+

Reviews on

AdTech software testing involves evaluating and validating the functionality, performance, and reliability of software applications designed for the advertising industry. At DeviQA, we test ad servers, demand-side platforms (DSPs), supply-side platforms (SSPs), and other ad-related technologies to ensure they operate as needed. Leveraging our extensive experience and best industry practices we efficiently test even the most complex solutions so that they meet all clients’ and users’ requirements.

Our solutions for your AdTech testing challenges

We understand that AdTech testing comes with its unique set of challenges. Our mission is to efficiently address them and ensure your business's growth and success. Explore how our tailored solutions can elevate your AdTech testing experience.

Inconsistent cross-platform performance

Challenge

AdTech software often struggles to deliver consistent performance across various platforms, browsers, and devices. This inconsistency can impact the effectiveness of advertising campaigns and lead to a bad user experience.

Solution

Our advanced testing methodologies include comprehensive cross-platform testing to ensure that your AdTech software performs seamlessly across diverse environments. We identify and address compatibility issues, guaranteeing a uniform and exceptional user experience for your audience.

Performance bottlenecks and latency

Challenge

Slow-loading ads or latency issues can result in a poor user experience, leading to decreased engagement and potential customer loss. It is crucial to identify and resolve performance bottlenecks promptly to maintain a competitive edge in the dynamic AdTech landscape.

Solution

Our testing process includes meticulous performance testing to pinpoint bottlenecks within your AdTech software. Through load testing and performance profiling, we help optimize your software for speed and responsiveness, guaranteeing a seamless and enjoyable experience for your audience.

Rapid technology evolution

Challenge

AdTech evolves rapidly, with constant updates and emerging technologies. Keeping your software up-to-date with the latest technological advancements can be a daunting task.

Solution

Our team stays abreast of the latest AdTech trends and technologies. We offer continuous testing services, ensuring that your AdTech software remains resilient and adaptive to the ever-changing landscape. This proactive approach guarantees that your software stays ahead of the curve, delivering optimal performance and staying competitive in the market.

The scope of our expertise

By types of software:

Mobile app testing

Web app testing

IoT testing

By approach to testing:

Manual testing

Automated testing

By levels of testing:

Integration testing

System testing

Acceptance testing

By types of testing:

Functional testing

Compatibility testing

Performance testing

Security testing

Usability testing

Localization testing

Exploratory testing

Regression testing

Release testing

Your domain, our clients

Advertising resource management platform
Releases per day:
4
5
Web app testing
Dedicated QA team
API testing

Before
1 huge release every 1-2 months
1 large team with an unclear scope of work
0 test cases
1-2 months to release a new feature
After
4-5 releases per day
~15 squads each with a straight and clear working plan
200+ e2e test cases for the whole app
2 weeks max to release a new feature
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Sales enablement software
Test coverage:
95%
Web app testing
Mobile testing
Test automation
Dedicated QA team

Before
>70 hours to run regression testing
>20 hours to run smoke testing
Not all product modules were covered with autotests
<100 mobile automation tests
After
18 hours to run regression testing
4 hours to run smoke testing
100% coverage of all existing sub-products
2.5k+ automation tests for iOS and Android apps
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Sales platform for seamless customer interactions
Sales platform for seamless customer interactions
Self-serve advertising platform
Self-serve advertising platform
Customer experience management platform
Test coverage:
90%
Web app testing
Mobile testing
Test automation
Dedicated QA team

Before
The original tests were not reliable
Tests took too much time to be completed
Tests couldn't be integrated with other testing and DevOps tools
The original test suite was not scalable and easy to maintain
After
A test automation framework architecture was designed from scratch
≈2000 automated tests were developed
>10,000 test cases were written
>90% of the app was covered by automated test
Read more

Choose your cooperation model

We understand that every business has unique needs and preferences when it comes to AdTech software testing. That's why we offer flexible collaboration models, allowing you to choose the approach that best aligns with your goals.

Staff augmentation

Our staff augmentation model enables you to augment your internal QA team with our experienced testing professionals. This way you can easily scale your team up or down based on project requirements.

  • Best option for: Businesses with fluctuating testing needs or those needing to fill specific skill gaps within their existing team.

  • Scale your testing team according to project demands without long-term commitments associated with hiring full-time employees.

  • Optimize costs by only paying for the skills and resources when you need them.

  • Swiftly integrate skilled professionals into your existing team, accelerating project timelines.

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Dedicated team

We provide you with a team of skilled professionals exclusively focused on your AdTech software testing needs. This team becomes an extension of your in-house staff, working exclusively on your projects.

  • Best option for: Enterprises with extensive testing requirements and large-scale projects where consistent testing and QA expertise are crucial.

  • Benefit from a team that is specifically assembled to match your project's requirements and goals.

  • Seamlessly collaborate with your dedicated team ensuring quick response times and efficient project management.

  • Maintain full control over the team's activities, priorities, and project timelines.

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Outsourcing

By outsourcing your AdTech software testing to us, you entrust the entire testing process to our expert team. From test planning to test execution, we handle everything, allowing you to focus on your core business activities.

  • Best option for: Businesses seeking cost-effective testing solutions and those for whom testing is not a core competency.

  • Enjoy cost savings on infrastructure, training, and recruitment, as we handle the entire testing process.

  • Concentrate on your core business functions while we manage the intricacies of software testing.

  • Leverage the expertise of a diverse and seasoned testing team without geographical constraints.

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What you get

Feel the improvement in

3 days

Reduction in your costs

60%

Accelerate development by

30%

Automation faster in parallel by

56x

Increase test coverage to

95%

We serve

Our extensive expertise and resources let us serve not only AdTech companies but a great variety of other businesses, empowering them to deliver groundbreaking software solutions.

Book a call to gain a seamless app experience that keeps customers engaged and maximizes ad impressions

Here’s what people are saying about DeviQA

arrowLeft

It was so easy to integrate your people with us and we didn't have any problems.

Janosch Greber

VP of engineering at RealTyme

DeviQA did an excellent job, and I highly recommend them.

DeviQA helped develop a cybersecurity software platform. Complex automated scenarios test REST APIs through a Faraday library. An SDK application works with Azure, Google Cloud, Docker, and LXC containers.

Yuval Or

QA manager at Mimecast

Open details

DeviQA has always brought us really high quality candidates for us to be able to seamlessly mesh into our team.

Danny He

CEO and founder at Soapbox

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QA tools & platforms we hold expertise in

Automation testing

Cucumber

Selenium

Appium

Mocha

Playwright

Robot Framework

Specflow

TestNG

WebdriverIO

Selenide

Calabash

Watir

Codeception

Cypress

Security testing tools

HCL AppScan

Nessus

NMAP

BurpSuite

Acunetix

OWASP ZAP

Metasploit

Wireshark

DBeaver

Rdp-Sec-Check

SNMPCHECK

AiR

SSLSCAN

Performance testing tools

JMeter

Load Runner

Visual Studio

k6

API testing

Rest API

GraphQL

Apiary

Bluetooth Low Energy API

Apple Pay

Google Pay

Apple Maps

Fingerprint API

API testing tools

Postman

Swagger

Charles Proxy

Ready API

ACCELQ

Katalon Platform

REST-Assured

Database testing

SQL Server

MySQL

Oracle

PostgreSQL

Cassandra

MongoDB

RethinkDB

Amazon S3

Redshift

DynamoDB

Amazon RDS

DocumentDB

Amplify

Lambda

Amazon EC2

Elasticache

Azure Datalake

Blob Storage

CosmosDB

SQL Database

Synapse Analytics

Google Cloud SQL

Google Cloud Datastore

Certifications

DeviQA is an ISO 9001:2015 Certified Company

ISO 9001:2015

At DeviQA, we take pride in being an ISO 9001:2015 certified company. This certification represents our unwavering commitment to maintaining the highest standards of quality in every aspect of our software testing services. With a focus on customer satisfaction, we adhere to internationally recognized quality management practices to ensure that our clients receive exceptional and reliable testing solutions. Through continuous improvement and compliance with regulatory requirements, we consistently deliver top-notch testing services that exceed our clients' expectations

DeviQA is an ISO 20000 Certified Company

ISO 20000

We understand the crucial role of IT services in modern businesses. As an ISO 20000 certified company, we excel in delivering efficient and effective IT services to our clients. Our customer-centric approach enables us to tailor our testing solutions to suit your unique requirements, ensuring a seamless integration of testing processes into your software development lifecycle. With a focus on continual service improvement, we optimize our IT Service Management practices to guarantee a smooth and satisfying experience for our valued clients

DeviQA is an ISO 27001 Certified Company

ISO 27001

The security of our clients' data is of paramount importance to us. As an ISO 27001 certified company, we go above and beyond to protect sensitive information and ensure the confidentiality and integrity of all data entrusted to us. With our robust Information Security Management System (ISMS), we implement stringent security controls, evaluate risks, and take proactive measures to safeguard against potential threats. Rest assured that partnering with us means your valuable data is handled with the utmost care and subject to the highest security standards

DeviQA is an ISTQB Certified Company

ISTQB

As a testament to our team's expertise and commitment to excellence, our software testing professionals hold the esteemed ISTQB (International Software Testing Qualifications Board) certifications. The ISTQB certification is a globally recognized standard for software testing professionals, signifying their proficiency in the latest testing methodologies, best practices, and industry standards. With ISTQB-certified experts on board, we bring a wealth of knowledge and skills to every testing project, ensuring thorough and precise testing to uncover even the most intricate software defects. Partner with us and benefit from our skilled ISTQB-certified professionals who are dedicated to elevating the quality and reliability of your software products

Awards and recognitions

Top B2B Company by Clutch in 2022
Top 1000 Companies by Clutch in 2022
Leading Testing Provider by SoftwareTestingNews in 2021
Top Software Testing and QA Company by Superbcompanies in 2023
Finalist of the European Testing Awards in 2019
Finalist of the Software Testing & QA Awards in 2019

Collaboration process overview

1. Initial contact

During our initial call, we aim to understand your testing requirements and goals

2. Assessment

We evaluate your current testing process and create a tailored plan to enhance it

3. Proof of concept

We offer a complimentary proof of concept, allowing you to experience our proficiency and expertise

4. Trial and evaluation of performance

We start a trial period with you, and once complete, we review the results together and discuss options

5. Contract signing and full-scale QA implementation

Upon mutual agreement, we move forward with the QA process by signing a contract and beginning work

6. Partnership with flexibility

Our engagement options give you commercial flexibility to dial up and dial down resources depending on your own needs

Let’s schedule a call

Flexible collaboration options allow you to choose the level of support that best meets your needs

Frequently asked questions

faq

FAQ

AdTech software testing focuses specifically on the unique challenges and requirements of advertising technology. It involves testing various ad formats, platforms, and integrations to ensure compatibility and optimal performance in the dynamic and complex advertising ecosystem.

AdTech software testing helps identify and fix issues related to ad delivery, rendering, and tracking. By ensuring that ads are displayed correctly and metrics are accurately measured, businesses can optimize their ad campaigns for better performance and return on investment.

Performance testing assesses the AdTech software's ability to handle a high volume of ad requests, deliver ads quickly, and maintain optimal response times. This ensures that ad campaigns can scale effectively and meet the demands of diverse audiences.

AdTech software testing rigorously checks data security and ensures compliance with privacy regulations. This helps protect sensitive data and build trust with clients by preventing data breaches and unauthorized access.

Sure. Automation is a key component of AdTech software testing. This approach helps streamline a testing process, reduce time-to-market, and ensure consistent and repeatable testing across various ad formats and platforms.

    By outsourcing AdTech software testing services, businesses entrust the quality of their software to real professionals, enjoy lower rates, and have an opportunity to redirect all their attention to other business-critical tasks.