Arian Oosthoek, Co-founder, SYMSON - How to move from pricing theory to a practical, profitable platform? | Breakfast Bar Podcast Series
Software testing company

How to move from pricing theory to a practical, profitable platform?

2025-09-02

Arian Oosthoek

Arian Oosthoek

Co-founder

Discover full episode:

Join Oleg Sadikov at the Breakfast Bar Podcast Series as he chats with Arian Oosthoek, co-founder at SYMSON, to explore what it really takes to implement AI in pricing without losing business context. Arian explains how SYMSON entered the market before the AI hype and what it took to educate customers, prove value, and scale a pricing platform purpose-built for the mid-market.

Join us as we discuss:

  • Why AI in pricing still depends on human judgment.

  • What “hyperlearning” means in data-driven pricing cycles.

  • How to structure pricing architecture for scale and control.

  • The biggest mistakes companies make when adopting AI too early.

  • When outsourcing works and when domain knowledge makes it difficult.

Join the Breakfast Bar Podcast Series for engaging discussions led by an experienced industry expert who generously shares a wealth of knowledge and real-world insights.

Oleg Sadikov

Host

Oleg Sadikov

Co-founder and CEO at Devico & DeviQA

As a tech entrepreneur and founder of Devico and DeviQA, Oleg excels in shaping business strategy, forging partnerships, and driving innovative transformation.

Arian Oosthoek

Guest

Arian Oosthoek

Co-founder

Arian Oosthoek combines expertise in economics, data science, and software development to create practical AI-powered pricing solutions.

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